Traffic Building Information |
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Key Words to Build Traffic
Much has already been said about having a content rich website using your key words for search engines to find you then direct traffic to your site. If you have your own web site, you will learn the importance of good key words to generate traffic to your website. Some are marketing their business without their own website so you may think knowledge of key words doesn't apply to you. Good key word text is relevant to every internet marketer! You want your site to be found by search engines to generate traffic, repeat visits and sales. Search engines are always crawling web pages for information that will be indexed (sorted) into their database for web surfers to find through searches. When it comes to marketing an online business, knowing the "how" or "why" of search engine workings doesn't add to your work at home plan. The what, where and which - of search engines will be enough to get you started building traffic and hopefully SALES to your web site. Where do search engines go? Search engines all over the internet are continuously crawling over web pages. Stop and think about this for a moment. Articles with your resource box Text link exchanges Blogs & Blog comments Forum and message boards Text advertising Online Newsletters Every time you have an article put up on another website, every link exchange, every blog entry, blog comment or forum message will have words associated with your link. Search engines find your web site through the pages of your web site itself and through back links to your site. Back links are where you have placed your link out on other sites that direct back to your site. In a link exchange, you have your link and text placed on someone else's site (usually a links page) that links back to your front page. Beyond simple link exchanges, your website link will appear on other sites through articles you have written, reviews you have published, your blog or your comments on other blogs, message boards and forums plus advertisements on other sites and in online newsletters. It's time to start planning how you want your site description indexed when it appears on another website in the form of a back link. Search engines crawl those websites, blogs and message boards so your careful attention to the key word content will boost your page rank and placement in the search engines. What search engines look for: Text and Meta Tags. If you are designing or maintaining your website then learn about meta tags. If you are marketing online beyond your website then it is key words that you need to understand and use to your benefit.The standard for publishing articles written by others in an ezine or on a website always include at the very least a resource box. This box at the bottom of your articles will introduce you and your business to the readers. This is the area where you will again use your key words. As you design your online business and create an internet marketing plan, creating a set of your own key words to use in your signature, link exchanges and resource box is crucial. Which Key Words will work for your online business? Initially it would seem that a general statement of your site would be enough when exchanging links. You'll realize that search engines will read that page and put the words next to your signature into the engines index the way you wrote them. Two tools for choosing keywords for your online marketing: Good Keywords is a free downloaded Windows software tool that helps you find the ideal set of keywords for designing your text ads and targeting your web pages for search engines. With Good Keywords, I use the Overture feature then study it further with Overture's Key Word Inventory Tool. On paper, think through the key words that your potential customers, recruits or website visitors would use in a search box to find your product or business. Let's pretend that you offer organic coffees and teas. Selling organic coffees and teas would have a basic set of key words (healthy, health, organic, drinks, coffees, natural, teas, fitness) and phrases (healthy drinks, organic coffee, organic teas, natural fitness) that you would working into your resource box, your message board signatures, link exchanges and blog comments. "Drink to your health ~ Healthy organic coffees and teas for your natural health!" next to your link would be a Good Key Word rich text you could use with your signature on message boards, link exchanges, blog entries and text ads on other sites. By building the number of times that your text ad and link occur on other websites based on what internet surfers are looking for online, you are creating relevance for your product and your web site. With paid advertising on another site, it is a better marketing strategy to use a text ad versus a button because it gives the search engines a reason to revisit your site and confirming that your site does indeed offer what the text describes! Because a button or banner may have a better click through rate than plain text, when getting paid advertising always ask if text (rich in key words) can be added under your button or banner with paid advertising. Combining text and great graphics will give you the best of both worlds. Limit your text ads to 1-2 versions and simply keep using them when you've chosen your key word text ad. Beyond search engines, using the same text in email signatures and message boards will give you and your business stronger branding. Branding with people and search engines is what it's all about with internet marketing! Tammy Ames is the owner of Wahm Work at Home Connections and publisher of Work at Home Connections Ezine, a weekly online newsletter offering work at home resources and tools for online advertising and marketing. http://www.wahmconnections.com
MORE RESOURCES: NAHB/Wells Fargo Housing Market Index (HMI) | NAHB National Association of Home Builders Palm Beach tackles development, traffic, parking during winter season Palm Beach Daily News Traffic building — on Vermont roads and at rest-stop bathrooms Local 22/44 News Fire Press Release - March 19, 2024 Anne Arundel County Live eclipse traffic: Here's where traffic is heaviest for the eclipse The Columbus Dispatch St. Louis foot traffic increasing despite condemned building break-ins KTVI Fox 2 St. Louis New CMU building could disrupt Oakland traffic for years NEXTpittsburgh Building Owner Seeks One-Way Traffic on Water Street in Downtown Wheeling Wheeling Intelligencer Road partially blocked and traffic building after crash Yahoo News UK Palm Beach pushes consideration of Paramount Theatre project to July Palm Beach Daily News Hwy 316 crash in Dacula: GDOT 11Alive.com WXIA City councilors propose building a traffic light outside Bellamy School - Western Massachusetts News City councilors propose building a traffic light outside Bellamy School Western Massachusetts News New building plans at West Holmes move to traffic study, location Wooster Daily Record Traffic rerouted in Antigo after partial building collapse Wausau Pilot and Review Queueing traffic building along Silver Jubilee Bridge both ways Runcorn and Widnes World PODCAST: CT is cutting corners, and building traffic circles instead The Connecticut Mirror Building Trust One Traffic Stop at a Time | Bureau of Justice Assistance Bureau of Justice Assistance Updated plan for Paramount Theatre in Palm Beach fails to win over neighbors - Palm Beach Daily News Updated plan for Paramount Theatre in Palm Beach fails to win over neighbors Palm Beach Daily News North Attleborough will detour traffic on Broadway over concern about unstable building - Turn to 10 Traffic building up at Ireland’s airports ahead of St Patrick’s Day Airport World Online SpY Transforms a Ghent Building into a Spiny Thicket of Bright Orange Traffic Cones — Colossal Colossal Destruction of building expected to affect traffic FOX21News.com Demolition of building burned in massive First Hill fire to begin as traffic woes continue KIRO Seattle Texas solar eclipse: The big day is finally here San Antonio Express-News Will America ever stop building more highways? The Washington Post 18-wheeler crashes into building along I-35 service road, causes major traffic delays KEYE TV CBS Austin Protests, Traffic, Crowds: Court Braces for a Trump Trial Like No Other The New York Times Protesters block traffic in Center City, calling for an end to war in Gaza as part of national A15 demonstrations The Philadelphia Inquirer Traffic building along M62 near Birchwood due to obstruction on road Warrington Guardian Traffic lanes mostly reopened at Colfax and Peoria, still impacted by building demolition FOX 31 Denver CPD: 1 dead after driver fleeing from traffic stop crashes into building WCPO 9 Cincinnati Palm Beach neighbors pan Paramount project as council pushes discussion to March Palm Beach Daily News Watch: Meta's engineers on building network infrastructure for AI Facebook Engineering Columbus startup raises $1.3M toward building lighter, safer traffic barrier - The Business Journals Columbus startup raises $1.3M toward building lighter, safer traffic barrier The Business Journals UPDATE: Interstate 70 reopens to traffic between Silverthorne and Denver following crash, slide-offs Summit Daily Road blocked after crash on Burnham Gate, Burnley Lancashire Telegraph Shooting In Orlando: Police Investigation Leads To Traffic Buildup Near East Colonial Drive Times Now Traffic, construction, potholes: When building bigger roads no longer works WKMG News 6 & ClickOrlando Road blocked after crash on Highfield Road, Blackburn Lancashire Telegraph Wildlife Money Trails Building Financial Investigations From Wildlife And Timber Trafficking Cases In The European ... TRAFFIC - Wildlife Trade News Roads blocked after crash in Barley and Rawtenstall Lancashire Telegraph KeNHA announces closure of Mai Mahiu-Narok Road People Daily Traffic building on Sweet Briar Road in Norwich after crash Norwich Evening News M27 Traffic News: Heavy traffic building for morning commuters Portsmouth News Bank Holiday weekend traffic building up North Wales Live Traffic building on A140 in Newton St Faith after crash Norwich Evening News Traffic building on M275 southbound as people head into city for Pompey F.C celebrations Portsmouth News Traffic building up on several major highways Feb 8 morning The Star Online Rosyth: Car crash causes traffic to build on Admiralty Road Dunfermline Press Severe delays and traffic building on M65 after crash Lancashire Telegraph Downtown Development | Penn Traffic building, other large spaces slow to see development TribDem.com Traffic building up rapidly on expressways as people head for hometowns New Straits Times M4 traffic building as Easter getaway begins South Wales Argus |
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