Your image - A website is going to tell people who you are. Many times a large company can look small because their website is not vibrant enough. On that same token a small business can look tremendous when their site is designed with care and consideration. |
Ease of use - If your visitors can not find what they want from your site, when they want it, they will go somewhere else. Ease of use starts with a clear vision of what your visitors will desire from your website. |
Traffic - Often neglected and yet the most important part. How will you get visitors to your site? People will need to find you and Search Engine Optimization and Traffic buying strategies are all important parts of web design. |