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Could This Be The End of Sp^am?
The war on sp^am has so far been waged on two fronts:legislation to make sp^am illegal and filters that prevent sp^amreaching its destination. But neither approach has worked. Even if US anti-sp^am laws succeeded, they would notstop sp^am that originates outside the US. As for sp^am filters, the sp^ammers are constantly devising newways to defeat them. The people who are really being affectedby the filters are web marketers with legitimate optin lists - howmany of your subscribers are receiving your newsletter? But now, two researchers at IBM - Scott Fahlman and MarkWegman - have come up with a completely different approach. The idea is very simple. Software located between your email client and your serverwould intercept all incoming email. The software would containa 'white list' of email addresses that you want to receive emailfrom. Any incoming email that is not recognized by your 'white list'would be bounced back to the sender with a message directingthe sender to a website where they could purchase a 'charity stamp'for a small fee - between 5 and 25 cents. The proceeds would go to charity. The charity stamp would be a10-digit code that allows the email to pass through the software toyour email client. This would kill sp^am almost overnight. Why? Because sp^ammers have an extremely low conversion rate - aslittle as one sale for every 10,000 emails. But that doesn't worry them,because they send millions of emails at a time - and it costs themnothing. Now multiply 2 million emails by 5 cents per email - Joe Sp^amis out of business! The flood of sp^am that is now choking up the Internet only proveswhat economists have long been saying - any resource that is freeand unregulated becomes exploited to the point where no one canuse it anymore. ------------------------------------------------------------
MORE RESOURCES: 23 Welcome Email Subject Lines for Your New Subscribers The Motley Fool Best email marketing service of 2024 TechRadar Email Marketing Tactics That Work Social Media Examiner Best Email Marketing Software and Solutions 2024- businessnewsdaily.com Business News Daily Celebrating the best in email marketing Fast Company The Future of AI in Email Marketing WebProNews Agency Fusion: Email Shops Team Up To Offer Services To Enterprise Clients 05/13/2024 MediaPost Communications Email Marketing Tips to Make Your Next Campaign a Success Business News Daily Email Marketing Delivers ROI of up to $40 for Every Dollar Spent Spiceworks News and Insights The Future of Email Marketing: Data and Personalization Business News Daily Five ways AI supports email marketing eMarketer Litmus Unveils Email Marketing Innovations with New Personalization and Monitoring Capabilities PR Newswire Top 15 AI Email Marketing Platforms to Grow Your Business Influencer Marketing Hub Brandon Names Marissa Locher as Email Marketing Manager to Drive Innovative Campaign Strategies and Client ... Charleston Regional Business The Smart Lab: Advanced Email Marketing Strategies for Mother's Day National Jeweler B2B Email Marketing Opportunities for Better Engagement MarketingProfs.com How Email Marketing Innovations Will Impact Brand Strategies Demand Gen Report Engage, Convert, Repeat: The Winning Formula of SMS and Email Marketing - SPONSORED CONTENT FROM Intuit ... HBR.org Daily Constant Contact Review 2024 | Email Marketing and Survey Software Reviews - businessnewsdaily.com Business News Daily Google’s February 2024 Gmail Updates: What You Need to Know Spiceworks News and Insights 14 of the Best Email Marketing Templates for 2024 Influencer Marketing Hub Google and Yahoo Are Cracking Down on Inbox Spam. Don't Expect Less Email Marketing. The Wall Street Journal 20 Top Email Marketing Tools for 2024 and Why Simplilearn Email Marketing Friday Forum - February 9 MarketingProfs.com Email Design Trends for 2024 Designmodo CRM Email Marketing Software Platforms | CO- by US Chamber of Commerce CO— by the U.S. Chamber of Commerce Email Marketing for Small Business: 4 Key Tips Funding Circle 7 Email Marketing Best Practices in 2024 Metricool 9 Email Marketing Predictions for 2024 to Boost Engagement and Revenue Influencer Marketing Hub Does email marketing still matter, and why? MintTwist Blog What's Working In Email Marketing? Optimizing Content Across Devices, Increasing Personalization Demand Gen Report The 8 Most Notable Email Marketing Trends Influencer Marketing Hub 9 of the Most Effective Email Marketing Best Practices For 2024 Influencer Marketing Hub The Ultimate List of Email Marketing Statistics Influencer Marketing Hub 100 Email Marketing Statistics Every Business Should Know Small Business Trends Are your email campaigns accessible? Marketing Beat Free Email Marketing Templates Designmodo Survey: Spike in Use of AI in Email Marketing Associations Now Combining SMS and Email Marketing to Drive Better Customer Engagement and Business Outcomes Webinar ... HBR.org Daily Email Marketing for Retention: Keeping Your Clients Close with Jeff Felten Legal Talk Network 5 Email Marketing Tips to Increase Open Rates in 2024 Influencer Marketing Hub 11 Email Marketing Tips For Your 2024 Email Marketing Campaigns Influencer Marketing Hub Top 23 B2B Email Marketing Statistics You Need to Know in 2023 Influencer Marketing Hub |
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