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13 Steps to Increasing Your Link Luck
Link development can be an absolute nightmare. It takes up most of a marketerâ??s time and the yield isnâ??t always what we originally hoped. Worrying about PR, one way inbound links, triangle linking, where to find quality sites to exchange with, itâ??s all just a huge headache. To be honest, thereâ??s no real way to wash your hands of it, unless you have a huge budget for purchasing text links or to hire someone to do your linking for you. So here are 13 ways to increase your linking luck. They require a little bit of effort, but executed properly, these steps will only bring your site success. 1. Create a page or series of pages on which you will post the links you are reciprocating. It is important to make sure these pages are a valuable resource to anyone who actually visits them. Try to avoid the use of the word â??linkâ?? or phrase â??link exchangeâ?? in your body text, title or file names. Use â??resourceâ?? instead. Allow visitors to these pages to suggest additions without using link exchange language like â??submit siteâ??. 2. Keep your outgoing links relevant, but donâ??t be too specific. For example, http://www.realestatelicense.com - this is a real estate license school, so we would list resources for real estate, real estate training, post secondaries, trade schools, education, careers, mortgages, architecture, interior design, contractors, etc. It is important to keep your entire web siteâ??s keyword density to a decent level and this includes not just the keywords you are targeting, but keywords that relate to the theme of your site. keeping your siteâ??s keyword density to a good level is the reason why you should only list related web sites. Dedicating a page on http://www.realestatelicense.com to baking will bring down that siteâ??s keyword density. 3. Keep an eye on your link to text ratio. Write paragraphs for each link page explaining what types of sites visitors will find on this page, how you hope this will help your visitors and that they can suggest additions if they know of any. You can also add comments to each link you have on the site. Too many links and not enough text will tell search engines that this page is a link page and is only there for search engine optimization purposes. Search engines like real resource pages, that are there for the use of your siteâ??s visitors. 4. Donâ??t worry too much about PR - search trends are beginning to show that PR is less and less important. As Iâ??ve said in previous articles, just like the saying â??no publicity is bad publicityâ??, no inbound link is a bad one, the more links you have, the more your site will be seen, plain and simple. Relevancy is the new PR. Keep your outbounds relevant and useful, regardless of PR, and youâ??ll do fine. 5. Submit your site to directories, including industry and geographically specific. This is a universally known tactic, but most people just do it once. Youâ??ve got to search every once in a while to find new directories, search engines and other peopleâ??s resource pages. They pop up daily, keeping on top of it will be the most beneficial thing you can do for your site. 6. Join link exchange networks. There are a few out there that are quite valuable and well done, like http://value-exchange.sitesell.com/ and even some of the less valuable ones will send you a decent link opportunity every now and again. 7. Talk to the people in your geographic area. If your store is in a mall, ask the other stores in your mall to exchange links. If youâ??re in an office building, ask all the other businesses in the building. Look through your chamber of commerce web site, or local business directory. Remember, relevancy includes geography. http://www.realestatelicense.com can exchange with sites related to the keywords I listed in step 1 as well as sites in and around their area of California. 8. Ask any clients with businesses to link to your site. Offer them a discount on further purchases for the duration of time they keep your link up. Not only does this produce a one-way incoming link to your site, but it also promotes repeat business. 9. Ask every site you come across that you like or find useful for a link exchange. 10. Participate in forums, such as http://scamcops.abalone.ca/forums/ and use your signature to link to your site. 11.Triangle linking, though hard work, can be very beneficial. Triangle linking is the process of creating one way links between three sites. Eg. Site 1 agrees to link to site 2 if site 2 links to site 3 and site 3 links back to site 1. 12. Write articles and submit them to places such as articlecity.com and goarticles.com. Make them valuable articles that people will actually read, and theyâ??ll get picked up by more places. Make sure your Authorâ??s bio has a link to your web site. 13. Create a â??Link to Usâ?? page and allow visitors who find your site a great resource to link to you on their own. Avoid banner links or button links and stick to text links. Relevant anchor text is as important as the link itself. And finally, be patient. Obtaining a lot of incoming links all at once can raise some flags in search engine algorithms. A well conducted link development campaign takes time but is well worth it. The pay-off can turn your new business into a massive success and can mean the difference between flipping burgers for operating capital, or sipping Mai-Tais in Bora Bora while all your worker bees back home keep things going. Trust me, Tahitiâ??s worth the wait. Courtney Heard is the founder of Abalone Designs, a search engine optimization company in Vancouver, Canada. She has been involved in web development and marketing since 1995 and has helped start several businesses since then in the Vancouver area. More of Courtney's articles are available at http://www.abalone.ca/resources/
MORE RESOURCES: NAHB/Wells Fargo Housing Market Index (HMI) | NAHB National Association of Home Builders Palm Beach tackles development, traffic, parking during winter season Palm Beach Daily News Traffic building — on Vermont roads and at rest-stop bathrooms Local 22/44 News Fire Press Release - March 19, 2024 Anne Arundel County New Orleans’ Municipal and Traffic Court to temporarily relocate following building closure WGNO New Orleans Live eclipse traffic: Here's where traffic is heaviest for the eclipse The Columbus Dispatch St. Louis foot traffic increasing despite condemned building break-ins KTVI Fox 2 St. Louis New CMU building could disrupt Oakland traffic for years NEXTpittsburgh Building Owner Seeks One-Way Traffic on Water Street in Downtown Wheeling Wheeling Intelligencer Road partially blocked and traffic building after crash Yahoo News UK Palm Beach pushes consideration of Paramount Theatre project to July Palm Beach Daily News Hwy 316 crash in Dacula: GDOT 11Alive.com WXIA City councilors propose building a traffic light outside Bellamy School - Western Massachusetts News City councilors propose building a traffic light outside Bellamy School Western Massachusetts News New building plans at West Holmes move to traffic study, location Wooster Daily Record Traffic rerouted in Antigo after partial building collapse Wausau Pilot and Review Queueing traffic building along Silver Jubilee Bridge both ways Runcorn and Widnes World PODCAST: CT is cutting corners, and building traffic circles instead The Connecticut Mirror Building Trust One Traffic Stop at a Time | Bureau of Justice Assistance Bureau of Justice Assistance Updated plan for Paramount Theatre in Palm Beach fails to win over neighbors - Palm Beach Daily News Updated plan for Paramount Theatre in Palm Beach fails to win over neighbors Palm Beach Daily News North Attleborough will detour traffic on Broadway over concern about unstable building - Turn to 10 Traffic detour extended as partial demolition of old mill building in North Attleboro begins Monday Boston 25 News Traffic building up at Ireland’s airports ahead of St Patrick’s Day Airport World Online SpY Transforms a Ghent Building into a Spiny Thicket of Bright Orange Traffic Cones — Colossal Colossal Destruction of building expected to affect traffic FOX21News.com Demolition of building burned in massive First Hill fire to begin as traffic woes continue KIRO Seattle Texas solar eclipse: The big day is finally here San Antonio Express-News Yonkers church building fire causes road closures, traffic diversions in the city News 12 Westchester Will America ever stop building more highways? The Washington Post 18-wheeler crashes into building along I-35 service road, causes major traffic delays KEYE TV CBS Austin White-Spunner on building Gulf Shores air tower Business Alabama Protests, Traffic, Crowds: Court Braces for a Trump Trial Like No Other The New York Times Protesters block traffic in Center City, calling for an end to war in Gaza as part of national A15 demonstrations The Philadelphia Inquirer Salt Lake police arrest parole fugitive accused of fleeing traffic stop, crashing into building KSL.com Traffic lanes mostly reopened at Colfax and Peoria, still impacted by building demolition FOX 31 Denver Traffic building along M62 near Birchwood due to obstruction on road Warrington Guardian CPD: 1 dead after driver fleeing from traffic stop crashes into building WCPO 9 Cincinnati Traffic building up on highways as people travel on Lunar New Year 코리아타임스 Palm Beach neighbors pan Paramount project as council pushes discussion to March Palm Beach Daily News Bridge building in Fife requires traffic shift Tacoma Weekly Driver flees from traffic stop, dies after crashing into Northside building, police say Yahoo! Voices Watch: Meta's engineers on building network infrastructure for AI Facebook Engineering Columbus startup raises $1.3M toward building lighter, safer traffic barrier - The Business Journals Columbus startup raises $1.3M toward building lighter, safer traffic barrier The Business Journals Christmas tree removal at Pittsburgh City-County Building to cause traffic restrictions this weekend WPXI Pittsburgh UPDATE: Interstate 70 reopens to traffic between Silverthorne and Denver following crash, slide-offs Summit Daily Building demolition to disrupt Port Angeles traffic Peninsula Daily News Road blocked after crash on Burnham Gate, Burnley Lancashire Telegraph Shooting In Orlando: Police Investigation Leads To Traffic Buildup Near East Colonial Drive Times Now Traffic, construction, potholes: When building bigger roads no longer works WKMG News 6 & ClickOrlando Road blocked after crash on Highfield Road, Blackburn Lancashire Telegraph Australia building air traffic control system for drones ahead of influx of ‘flying taxis’ The Guardian Wildlife Money Trails Building Financial Investigations From Wildlife And Timber Trafficking Cases In The European ... TRAFFIC - Wildlife Trade News Roads blocked after crash in Barley and Rawtenstall Lancashire Telegraph |
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