Email Marketing Information |
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The Most Critical Strategy to Your Survival, and Prosperity, Online
For the sake of your long term survival and your short termprofitability online, you've got to think of your businessas more than just one or more products or services. Gettingcustomers is the hard part, so the best strategy is almostalways to gain their business long term. Ask yourself or find out from your subscribers what wantsand needs they have in common. It's commonly known that theonline environment is especially suited to this because itcosts you nothing to keep in touch with them. When donecorrectly, these contacts can be very profitable to you fora long time. What's not as well understood is that for this very samereason, your survival may easily depend on how well youexecute this strategy. When online businesses get more outof their traffic by doing this, they're willing to pay morefor the traffic and so the cost of traffic increasesoverall. And it doesn't matter whether the traffic is free or not.Because when it's free, there will be more businesses outthere willing to put in the time to get this free traffic,which leaves less of it for you, at least for the time youput in. All other things being equal, if were to continue toget the same amount of traffic, you would have to put inmore time. And on-line businesses WILL be doing more of this as wordgets around that this kind of strategy is the way to go. Soyour survival online will increasingly depend on how wellyou do this. For those reasons, opt-in marketing done correctly - whererelationships with your prospects and customers are a toppriority - becomes more important every day. Theserelationships are not much different than any other. Theyrequire time. They require the trust of your opt-ins. Andthey require that the opt-ins see more value in what yousend them than most other things they run into online or intheir inbox. That last part can be pretty tricky without the personalelement. As an individual, even if you do have peopleworking for you, you're able to use this to your extremeadvantage. When you throw this into the mix, everything youdo carries more value - both to you and your subscribers andcustomers. It becomes easier for you to develop trust andestablish credibility this way. These are important becauseas a marketer, the highest level you can attain is that of atrusted advisor. You personally become be most important element in yourmarketing when your subscribers rely on you for yourrecommendations and your guidance. All of a sudden, the role you take on with your list allowsyou to take on a whole new perspective in your daily lifebecause if you're tuned in, many things in your work or lifeoutside of that could be informative or serve to illustratea point to your subscribers. This is stuff your readers justcan't get anywhere else! When the sight of your email in your subscribers' inboxtriggers the idea of you as a person in their minds, you'llnaturally get more of your emails read? which translatesdirectly to more sales. This happens naturally. Yourmessages will have more of an impact because the readersaren't putting up their defenses as they normally would. Themessage can be taken at face value. You might think you have to be an expert to attain this kindof position. You really don't. You can still bring valuewithout overstepping the bounds of your knowledge. Anyonecan use these elements to build these highly profitablerelationships in their list. Although I'm limited to what I can show you in this article,I cover these things in more depth in my ebook "How to WinMore Customers That Buy More Product More Often," which iscompletely FREE. You'll find the link in the resource boxbelow. Laurence Baker is the author of "How ToWin More Customers That Buy More Product More Often,"presenting a solution to the biggest obstacle in making moresales on the internet -a lack of trust. To download a FREEcopy, visit http://www.netmarkhome.com
MORE RESOURCES: Best email marketing service of 2024 TechRadar Agency Fusion: Email Shops Team Up To Offer Services To Enterprise Clients 05/13/2024 MediaPost Communications Email Marketing Tactics That Work Social Media Examiner Best Email Marketing Software and Solutions 2024- businessnewsdaily.com Business News Daily Celebrating the best in email marketing Fast Company Email Marketing Tips to Make Your Next Campaign a Success Business News Daily Email Marketing Delivers ROI of up to $40 for Every Dollar Spent Spiceworks News and Insights Top 15 AI Email Marketing Platforms to Grow Your Business Influencer Marketing Hub The Future of Email Marketing: Data and Personalization Business News Daily Five ways AI supports email marketing eMarketer Litmus Unveils Email Marketing Innovations with New Personalization and Monitoring Capabilities PR Newswire Brandon Names Marissa Locher as Email Marketing Manager to Drive Innovative Campaign Strategies and Client ... Charleston Regional Business B2B Email Marketing Opportunities for Better Engagement MarketingProfs.com How Email Marketing Innovations Will Impact Brand Strategies Demand Gen Report Engage, Convert, Repeat: The Winning Formula of SMS and Email Marketing - SPONSORED CONTENT FROM Intuit ... HBR.org Daily Constant Contact Review 2024 | Email Marketing and Survey Software Reviews - businessnewsdaily.com Business News Daily Google’s February 2024 Gmail Updates: What You Need to Know Spiceworks News and Insights 14 of the Best Email Marketing Templates for 2024 Influencer Marketing Hub ANZ SMBs ramp up marketing efforts amid economic challenges ChannelLife Australia Google and Yahoo Are Cracking Down on Inbox Spam. Don't Expect Less Email Marketing. The Wall Street Journal 20 Top Email Marketing Tools for 2024 and Why Simplilearn Email Marketing Friday Forum - February 9 MarketingProfs.com June Newsletter Ideas and Examples for 2024 Designmodo Email Design Trends for 2024 Designmodo CRM Email Marketing Software Platforms | CO- by US Chamber of Commerce CO— by the U.S. Chamber of Commerce Email Marketing for Small Business: 4 Key Tips Funding Circle 7 Email Marketing Best Practices in 2024 Metricool 9 Email Marketing Predictions for 2024 to Boost Engagement and Revenue Influencer Marketing Hub The 8 Most Notable Email Marketing Trends Influencer Marketing Hub Does email marketing still matter, and why? MintTwist Blog What's Working In Email Marketing? Optimizing Content Across Devices, Increasing Personalization Demand Gen Report The Ultimate List of Email Marketing Statistics Influencer Marketing Hub 9 of the Most Effective Email Marketing Best Practices For 2024 Influencer Marketing Hub 100 Email Marketing Statistics Every Business Should Know Small Business Trends Survey: Spike in Use of AI in Email Marketing Associations Now Free Email Marketing Templates Designmodo Combining SMS and Email Marketing to Drive Better Customer Engagement and Business Outcomes Webinar ... HBR.org Daily Email Marketing for Retention: Keeping Your Clients Close with Jeff Felten Legal Talk Network |
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