Email Marketing Information

Email Marketing Information

10 Tips for Effective Email Sales Letters


1. Write Your Objective - Before you write your sales letter, write down your marketing objective.

You Must Build A Customer List


If you run (or plan to run) an online business, it's especially important that you maintain and add to a customer/prospect list. Unlike a store-front business, which can draw on pedestrian traffic, you're only location is cyberspace.

Analysing Autoresponders


An autoresponder is an automatic or software-mailing program. Why would you want that? Because whoever you are, you don't have enough time, and an autoresponder will maximise your time potential.

To Get Your Email To Stand Out From All The Junk


We know that email marketing is a cheap method to reach our customers, prospects and subscribers. However, the increasing amount of unsolicited commercial email is clogging up the inboxes of everyone.

A Single Email Is Never Enough


"Repetition is the key to advertising (marketing)". Those words were said by a friend of mine, Jason Olson, back in his days of selling radio and direct mail ads.

The List Is The Thing


Many companies begin their online sales ventures with the wrong strategy to build long term success. Thinking that a website is the core of their business leads them to focus on getting website visitors.

12 Tips For Writing Winning E-mail


Learning to write more effective e-mail is a valuable skill when you are trying to build an online business. Here are a few tips to get you started.

What Good Is An AutoResponder?


A term that confuses just about everyone is "autoresponder". When I mention that to friends or associates, they almost always reply with a blank stare, a "what the heck is that", or "I don't like those at all".

Taking Email Marketing To The Next Level


How to use the latest e-messaging strategies to increase profits.Many types of Internet advertising don't work as well as they once did.

Autoresponder Tips


An autoresponder is useful for, well, responding to people who send you inquiries through email. They are actually more than just merely useful - they are an essential tool in any webmaster's toolbox.

Raid Your Autoresponder Attic For Content


Why you need new website content.Finding or creating good content for our websites is a chore.

Will Microsoft Kill Free Email on the Net?


Spam has been such a problem that email filters are nowwidespread on the Net. These filters are a necessary responseto the menace of spam.

22 Simple But Highly Effective Methods To Ban E-mail Opt-In List


Here are 22 simple but highly effective methods to build anemail opt-in list easily?List RentingOne of the quickest ways to build an opt-in list is to rent a list from a company.These lists are normally targeted and you can request what demographics you are looking for.

7 Key Items To Include In Your Email Signature File


One of the most important and often overlooked methods of promoting your on line business or service is your email signature file (sometimes called a "sig"). There are two types of signature files, one is the more simple one at the close of each email, the other might be attached to writing or discussion group posts, etc.

Why You Need a Newsletter


If you're a small business owner you definitely need promotion. And, if you're a freelancer-you ARE the product-so you'll ultimately need self-promotion.

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International Business Times

Top Email Marketing Firms 2012
International Business Times
By Surojit Chatterjee: Subscribe to Surojit Chatterjee's RSS feed Email marketing is one of the oldest tools of Internet marketing and one of the most economically viable methods of increasing sales conversion. However, over the years, ...

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StrongMail to Present Email Marketing Strategies at 2012 Email Evolution ...
MarketWatch (press release)
Three of StrongMail's email and interactive marketing experts will present practical strategies for improving email marketing program performance, implementing integrated lifecycle programs and effectively leveraging social media.

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5 Biggest Email Marketing Facepalms Of 2011
Customer Think (blog)
So before you send out your next batch of email newsletters, take heed of these 5 huge email marketing facepalms from 2011 to avoid. Getting an email newsletter that you didn't sign up for feels like an invasion of privacy. Small businesses often start ...

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GetResponse Releases Report “The State Of Email Marketing in SMBs – 2011″
Small Business Trends
WILMINGTON, Delaware – (Press Release – February 6, 2012) – GetResponse, leading email marketing provider and flagship product of Implix, today announced that their report, “The State of Email Marketing in SMBs – 2011,” is now available for download.
Firms urged not to forget B2B email marketingBusiness Strata - Business News

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After A Decade Of Email Marketing B2B Companies Need A New Approach
openPR (press release)
(openPR) - Email marketing has been around successfully for over a decade, but now the efficiency is declining as people in companies no longer take advice. They want to investigate them selves. London, 10 February 2012 - In order to offer B2B ...



New York Giants Email Marketing is Not Clicking
Multichannel Merchant
If the headline or the subject line let me know there was exclusive merchandise not available in my local bricks and mortar environment, then I'm clicking through (CLICK TO ENLARGE IMAGE). The New York Giants are in Super Bowl XLVI because its offense, ...

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PR Web

Constant Contact Enters Daily Deals Space with MobManager
Trefis (subscription)
Constant Contact started out as an email marketing solution offering event marketing and online survey tools. Eventually, it entered the social media marketing space with the launch of Social Campaigns, which enables businesses to run social marketing ...
Magmito Mobile App Creation Tool Now Part of Constant Contact AppConnect ...San Francisco Chronicle (press release)
Formstack and Constant Contact Launch First-Of-Its-Kind Online Form and Email ...MarketWatch (press release)

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Constant Contact and eTapestry Integration Now Available for Nonprofits
MarketWatch (press release)
"The integration of eTapestry and Constant Contact has greatly simplified how we manage our email communications," said Dave Redelfs, Open Arms International's director of operations, and a user of both Constant Contact Email Marketing and eTapestry.
Constant Contact Poll Finds Franchisors and Franchisees Expect Positive ...Business Wire (press release)

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Use of B2B email marketing on the increase
Business Strata - Business News
Despite January generally being a slower month than most for the implementation of B2B email marketing, the latest findings from GetResponse have found that use of the medium is on the rise. The firm's State of Email Marketing report found that most ...
GetResponse Releases Report "The State Of Email Marketing in SMBs - 2011"San Francisco Chronicle (press release)

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Apps and Email, Together at Last
Portfolio.com (blog)
“More and more small businesses are connecting with customers through social media and email marketing, and mobile engagement is the next new frontier for them,” said Kevin O'Brien, director of the AppConnect Program for Constant Contact.
Constant Contact And ETapestry Integration Now Available For NonprofitsTheStreet.com (press release)
CONSTANT CONTACT, INC.: Formstack and Constant Contact Launch First-Of-Its..4-traders (press release)
Constant Contact Delves into Daily Deals, Mobile MarketingDaily Deal Media
Mobile Marketing Watch
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